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Advertising on YouTube’s mobile site in United States and Japan

August 20th, 2008 · No Comments

Advertising on YouTube’s mobile site in United States & Japan

Google is running a display ad test on selected pages of the YouTube mobile sites in the Unites States & Japan. Test advertisers will have an additional branding tool at their disposal and the big opportunity to reach millions of people who visit YouTube every day using their mobile devices.

YouTube mobile advertising test will be evaluated closely the next several weeks to make sure that partners and advertisers get the most valuable and effective mobile experience possible.

Google and YouTube are experimenting with new online advertising strategies, I recently saw some AdSense experiments, like a little search box instead of ads where the users had the opportunity to search for advertising, a llittle strange because I suppose that people would’t search for advertising, they would prefer to search for content. By the way, Google has also opened the doors for more countries and languages for advertising in videos with Video Units, the adsense program was available only for US, Canada & UK editors, now more people will have the opportunity to earn more money using YouTube videos.

If you want to know more about YouTube for mobile devices watch the next two YouTube videos.

Tags: Online Advertising Strategies · YouTube BroadCast YourSelf

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